David Burda

David Burda began covering healthcare in 1983 and hasn’t stopped since. Dave writes this monthly column “Burda on Healthcare,” contributes weekly blog posts, manages our weekly newsletter 4sight Friday, and hosts our weekly Roundup podcast. Dave believes that healthcare is a business like any other business, and customers — patients — are king. If you do what’s right for patients, good business results will follow.

Dave’s personnel experiences with the healthcare system both as a patient and family caregiver have shaped his point of view. It’s also been shaped by covering the industry for 40 years as a reporter and editor. He worked at Modern Healthcare for 25 years, the last 11 as editor.

Prior to Modern Healthcare, he did stints at the American Medical Record Association (now AHIMA) and the American Hospital Association. After Modern Healthcare, he wrote a monthly column for Twin Cities Business explaining healthcare trends to a business audience, and he developed and executed content marketing plans for leading healthcare corporations as the editorial director for healthcare strategies at MSP Communications.

When he’s not reading and writing about healthcare, Dave spends his time riding the trails of DuPage County, IL, on his bike, tending his vegetable garden and daydreaming about being a lobster fisherman in Maine. He lives in Wheaton, IL, with his lovely wife of 40 years and his three children, none of whom want to be journalists or lobster fishermen.

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Outcomes
Looking for Unconscious Bias in Healthcare? Just Ask Your Customers
When a business is struggling, one of the first things a smart business will do is ask its… Read More
By January 14, 2021
COVID-19
How Sticky Is Telemedicine? – Burda on Healthcare
Until I got into content marketing at a previous job, the word “sticky” had a negative connotation. As… Read More
By January 12, 2021
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Economics
4sight Friday | COVID’s Vaccine Hurdles | Sleeping on Patient Safety | The Cain Brothers’ Virtual Healthcare Conference
Read 1/8/2021 Edition here. Curated by David Burda, 4sight Health’s news editor and columnist. Columns here. Find 4sight Health… Read More
By January 8, 2021
Innovation
Podcast: 4sight Friday Roundup, For Haven’s Sake, 1/8/21
For Haven’s Sake The week of 2021 saw the demise of Haven and the announcement of three multibillion… Read More
By January 8, 2021
Consumerism
Wake Up Patient Safety in 2021
I’m on a patient safety rant, and I see no reason to stop now as we dive into… Read More
By January 5, 2021
Consumerism
The 10 Most-Read 4sight Health Articles for 2020
History forever will remember 2020 as the year that the COVID-19 pandemic pushed the U.S. healthcare system to… Read More
By December 30, 2020
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Policy
4sight Friday | Improving Vaccine Delivery | Faux Drug Price Reform | More COVID Consumerism
Read 12/18/2020 Edition here. Curated by David Burda, 4sight Health’s news editor and columnist. Columns here. Find 4sight Health… Read More
By December 18, 2020
COVID-19
Podcast: 4sight Friday Roundup, Overcoming COVID Vaccine Distribution and Acceptance Challenges, 12/18/20
Overcoming COVID Vaccine Distribution and Acceptance Challenges The COVID-19 vaccines are here. Getting it to people and getting… Read More
By December 18, 2020
COVID-19
More on COVID-19 and Healthcare Consumerism
Something is awakening in patients that access, cost and quality challenges couldn’t but the threat of a deadly… Read More
By December 16, 2020
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