Market Corner Conversations: Tomer Shoval, CEO & Founder, Simplee

Tomer Shoval, CEO & Founder of Simplee, discusses how his relentless focus on the customer created a payment platform for health systems that actually increases customer satisfaction and improves financial performance. In Episode 15, Tomer shares how his struggles to decipher family medical bills collided with his background in digital commerce and caused him to create Simplee. Big data and user input drive Simplee to deliver consumer-friendly engagement and personalized paths to payment.

By offering financial transparency and a tailored, self-service payment options, health systems see higher patient satisfaction, lower costs, and better payment rates. The customer rules!

Tomer Shoval and David Johnson co-authored an article recently, called When the Price Is Right: Aligning Payment with Health System Transformation. Click to read it.

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About the Author

David W. Johnson

David Johnson is the CEO of 4sight Health, an advisory company working at the intersection of healthcare strategy, economics, innovation. Johnson is a healthcare thought leader, keynote speaker, and strategic advisor to organizations busting the status-quo to reform our healthcare system. He is the author of Market vs. Medicine: America’s Epic Fight for Better, Affordable Healthcare, and his second book, The Customer Revolution in Healthcare: Delivering Kinder, Smarter, Affordable Care for All (McGraw-Hill 2019). As a speaker, Dave plays the role of rebel, challenger, industry historian, investor and company evaluator to push audiences forward. (Watch bio video.) Johnson applies his 25+ years of investment banking in healthcare to identify ways the healthcare industry must change to deliver better care. He received a Masters in Public Policy from Harvard Kennedy School, an English degree from Colgate University, and served in the African Peace Corp service. Join over 10k+ healthcare executives who read our weekly insights and commentary on www.4sighthealth.com.

Dave wakes up every morning trying to fix America’s broken healthcare system. Prior to founding 4sight Health in 2014, Dave had a long and successful career in healthcare investment banking. He is a graduate of Colgate University and earned a Masters in Public Policy from Harvard Kennedy School. Employing his knowledge and experience in health policy, economics, statistics, behavioral finance, disruptive innovation, organizational change and complexity theory, Dave writes and speaks on pro-market healthcare reform. His first book Market vs. Medicine: America’s Epic Fight for Better, Affordable Healthcare, and his second book, The Customer Revolution in Healthcare: Delivering Kinder, Smarter, Affordable Care for All (McGraw-Hill 2019), are available for purchase on www.4sighthealth.com. Get his new book with Paul Kusserow, “The Coming Healthcare Revolution: 10 Forces that Will Cure America’s Healthcare Crisis” now.

February 28, 2019

Market Corner Conversations: Tomer Shoval, CEO & Founder, Simplee

Listen to all episodes of Market Corner Conversations

About the Author

David W. Johnson

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